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Planet NI Program in Arabia

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The mission of the Planet NI program is to empower engineers in emerging countries to achieve sustainable prosperity by providing increased access to NI technology. The program focuses on nurturing local innovation through partnerships, as well as supporting entrepreneurs and organizations building solutions that contribute to the economic development of emerging nations.

NI offices around the world locally define and develop their Planet NI programs. The primary focus of the Planet NI program in Arabia is to support local small and medium enterprises (SMEs), partner with innovation centers, and to support healthy and sustainable innovation and entrepreneurship ecosystems, by collaborating with developmental organizations.

Nurturing Engineering Innovation and Entrepreneurship

Planet NI Program for Small and Medium Enterprises

Innovative SMEs and startups are key contributors to the socioeconomic development of emerging countries because they generate new and high-value jobs, as well as social value. However, a dynamic entrepreneurial sector depends on many factors including financial support, market expertise, and access to cutting-edge technology - these are especially true at the nascent stage. The Planet NI program helps entrepreneurs in established small businesses and startups increase their access to world-class development tools, technical training, and technology-based markets.
National Instruments is proud to announce its official partnership with Berytech, a Lebanese business development centre, providing hi-tech hosting, incubation, training and counseling to SMEs in the technological sector.
National Instruments, through the Planet NI program, will provide Berytech entrepreneurs a new lab platform that can be used to benefit from the NI technology; it enables them to transition smoothly from early design to prototyping. The Planet NI program helps entrepreneurs in established small businesses and startups increase their access to world-class development tools and technology-based markets, as well as supports them through technical training and assistance.

Success Story: ENOVAS, Turkey


“Our experience being an Alliance Partner has helped us provide advanced LabVIEW solutions using NI hardware at a low cost. This has helped us deliver the best customer service possible and has proven to be a great asset for our company.”—Erman Ozdemir, Managing Director, ENOVAS


Established in 2012 in Istanbul, Turkey, ENOVAS specializes in signal processing and communications. The company is currently developing signal processing training kits and communication training kits based on NI Educational Laboratory Virtual Instrumentation Suite (NI ELVIS). ENOVAS joined the Planet NI program in 2013 to support the development of the training kits that are based on NI ELVIS. ENOVAS also uses LabVIEW and works with local academic institutions, so the company also joined the NI Alliance Partner Network. Since then, Feras Moualla, the field service engineer manager from NI Arabia, has worked closely with ENOVAS on several academic opportunities and provided training credits to improve the company’s LabVIEW expertise. The success of ENOVAS is due to Feras’ vision, leadership, and hard work. In 2014, an engineer from ENOVAS became a Certified LabVIEW Developer and successfully renewed the Alliance Partner membership. Since then, the company has helped grow NI’s business, especially with sales to universities contributing more than $1 million USD in revenue.

Over the past four years, NI has supported more than 500 small-to-medium enterprises (SMEs) by making NI tools and training affordable to start-ups and small companies through the Planet NI program. The goal is for these SMEs to become a part of the Alliance Partner Network and build a lasting, mutually beneficial business relationship. ENOVAS is a perfect example of making progress toward that goal.

In collaboration with the Alliance Partner team and the software team, the Planet NI program started the on boarding process in 2013. New small companies in developing countries enter the Planet NI program, and after local sales teams identify them as potential alliance partners, they start a nurturing process and ultimately become a part of our global Alliance Partner Network.

“On boarding SMEs into the Alliance Partner Network has been a great way to expand NI partnerships in strategic areas around the globe,” said Tony Vento, NI vice president of systems assurance and alliance partners. “We are happy to have companies like ENOVAS as a part of the NI family.”


Anita Shekhar | Planet NI Program | National Instruments


Planet NI Arabia

National Instruments Arabia
Bechara El Khoury Avenue, Bachoura Sector
Berytech Beirut Digital District Bldg, 5th floor
Beirut, Lebanon

Phone:+961-(0)1- 646 111
Fax:+961-(0)1- 646 999


Empowerment Through Technology


Planet NI Program Overview